TY - BOOK AU - Baines,Paul AU - Rosengren,Sara AU - Antonetti,Paolo TI - Marketing SN - 9780192893468 AV - HF5415 .B26 2022 U1 - 658.8 23 PY - 2022///] CY - New York, NY, New York, NY PB - Oxford University Press KW - Marketing KW - Management KW - Gestion KW - marketing KW - aat KW - fast N1 - Includes bibliographical references and index ER -